Objective: All Around
HANG AROUND / POOL AROUND / FLY AROUND
Objective is an interdisciplinary design duo that works on the intersection of art and design. The designers behind Objective are Jóna Berglind Stefánsdóttir, textile designer, and Helga Lára Halldórsdóttir, fashion designer. They graduated from The Swedish School of Textiles in 2018 where they completed an MA in textiles and fashion.
Objective’s work consists of analysing sculptural forms for the integrated body to interact with in some manner, or wear. Playfulness and humour are key terms within their design process and throughout all their work. This humorous effect generates an interactive result that relies on the body to activate the work in order to explore its full potential.